During an appearance on The Jennifer Hudson Show on Tuesday (February 4), Usher shared his advice to Kendrick Lamar ahead of his headlining performance at the 2025 Super Bowl Halftime Show on Sunday (February 9). Usher, who headlined last year’s halftime show, imparted some words of wisdom to the Compton rapper ahead of his performance, where he’ll be joined by SZA. “The one thing I would say is savor the moment, ‘cause you get obsessed in trying to build the best performance but you don’t realize that it’s really about enjoying it,” Usher said. He went on to express his excitement about watching Lamar’s halftime show, and praised his impact on the world of hip-hop. “He’s completely been an incredible benchmark for what it is to be an artist,” Usher said. “My encouragement to him is to really be present. I’m just hoping he really maximizes that moment.” (People)