BEYONCE COLLABS WITH LEVI STRAUSS

Even laundry day looks amazing when you’re Beyonce.

Queen Bey re-created a classic denim commercial from the ’80s as part of her new collaboration with Levi’s. In the 30-second spot, called “Chapter 1: Launderette,” Carter walks into a laundromat with a bucket full of diamonds and rocking a pair of Levi’s Premium 501 90S Women’s Jeans. Once she finds an open washing machine, she proceeds to take off her clothes, stripping down to a pair of boy-shorts and a white tee, as she takes a seat in a chair by the wall as she waits for her laundry to finish.

The commercial was directed by longtime Beyonce collaborator Melina Matsoukas, as part of the Reimagine campaign.

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