Kendrick Lamar will headline the 2025 Apple Music Super Bowl LIX Halftime Show on Feb. 9, 2025, in New Orleans, Louisiana.
Roc Nation, NFL, and Apple Music made the announcement on Sunday.
This is Kendrick’s second time performing at the Super Bowl. He was a special guest alongside Dr. Dre’s West Coast hip-hop showcase in 2022.
It’s also the second time a rapper is the main event.
“Rap music is still the most impactful genre to date,” he said in a statement. “And I’ll be there to remind the world why. They got the right one.”
The Super Bowl Halftime Show will be shown live on Fox from the Caesars Superdome in New Orleans. It will also be the sixth year that the show will be programmed by Roc Nation.